After about 2 and a half months of affiliate marketing I’ve realized that there are some easy traps to fall in to that can lead you to debt.
1. Giving up
You are going to hear this over and over again from anyone talking about the affiliate market “Do not give up!”. This is the biggest piece of advice I can offer to anybody starting out. My first month I lost more money than I would like to admit, I lost more money than I care to even say. However, I stuck with it tweaking, testing and retooling my way out of the pit that at the time seemed impossible. There were times that you are not going to be able to sleep because the fear of losing money is real and you will lose money. Just knowing that to get into the game you have to pay your dues and find what works for you should give you the hope you need to succeed.
2. Not tracking
Not tracking your conversions and keywords is like playing russian roulette with a 6 shots in the gun. It’s stupid and you cannot win! You NEED to track everything you do in affiliate marketing. Here are the most important aspects to track:
1. Keyword conversion tracking (your affiliate manager should be able to set you up, if not do not promote their programs)
2. Daily spending
3. Site conversions (google’s placement reports will show you which sites are sending you conversions)
4. Daily sales (don’t get caught up checking sales stats every 2 minutes)
3. Not using the tools
There are tools out there to help you succeed, it’s worth looking in to these and finding out what they can do for you. Mostly they will cut down on the time you spend working on your campaigns. The google adwords editor can save hours of your time by allowing you to make bulk changes to your campaigns.
Just learn from what you do, take what works and expand on it and don’t be afraid to leave non productive techniques in the dust!
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